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HELPING PATIENTS BY DESIGN “Did you know?” A simple but important question that you may ask a patient or a patient may ask a loved one. With busy lives and complex medical topics, these educational awareness triggers can help those entrusted in your care to make well-informed quality of life decisions. The fact is that there’s a lot for all of us to learn about the unfortunate links between hearing loss and diabetes, dementia, aging and kidney disease. Whether this evidence-based advice is shared by a hearing health professional, medical specialist or family Doctor, it is a critical first step towards proactively sharing facts that may influence your patient’s analytical process. As valuable research emphasizes the importance of personal decisions in the hearing health discovery process, our “Did You Know?” designs will stimulate educational discussions with patients. In addition to encouraging better informed quality of life decisions, by helping your patients to hear better, they will be able to communicate more effectively with all of their Doctors. Featured will be In addition, to maximizing the practice growth benefits of driving important messages home, your customized “Unfortunate Links” materials can also be an integral component of your physician referral and community outreach initiatives.